HOW RUNNERS FEEL
I FEEL STRONG AND
HAVE ALL THOSE
GOOD FEELINGS YOU
GET WHEN IT ALL
COMES TOGETHER.
MICHAEL MILTON,
Skier, cyclist, adventurer,
world & Australian record
holder, Paralympian, Olympian
DOWNHILL RUNS HAVE
BEEN SO MUCH
FASTER. I FEEL MUCH
MORE CONFIDENT
RUNNING DOWN HILL.
Kathryn Holloway,
Fitness & Running Coach
How Hokas Work
Hoka's look different because they work differently. They're not a fashion statement, they are a mission statement. The design is about performance and the story is about technology.
-
Levitating
By using an EVA 30% softer and increasing its total volume to 2.5 times that of a typical trail running shoe, we allow for more cushioning than any other shoe on the market today, dissipating up to 80% of the shock associated with heel striking when running. Allowing for as much as 20mm of compression in the heel, with a low ramp angle allows for tremendous confidence running downhill, as runners can now engage their gluteus and lower back as opposed to isolating their quads, relaxing the body and making running downhill fun and comfortable.
-
ROLLING UP
40mm high sole design enabled to design a 13cm rocking profile, representing 50% of the sole length. This design allows for fluid and natural stride transitions, lessening the movement of the knee by as much as 20%, increasing efficiency.
-
LIGHT AS A FEATHER
15% lighter than reference trail running shoes. At 320 grams size 8UK per pair, they'll make running uphill as much fun as they make running downhill.
-
Grip
With 50% more surface area than the typical trail running shoe, and 35% more rubber crampons, you've never run as confidently as you will in a pair of Hoka's.
-
Stability
With a foot recessed into the midsole, you've never run as confidently as you will in a pair of Hoka's.
DESIGNED BY RUNNERS
FOR RUNNERS
Competitive trail runners Jean-Luc Diard and Nicolas Mermoud noticed huge variation in runners� performance during descents; the part of the race synonymous with fatigue, impact and muscle strain.
They noted no running shoes have been designed to increase downhill performance as well as decrease injury; so they developed their own.
A journey into Biomechanics, physics, and sports science, and a new generation running shoe is born. The Hoka OneOne looks and performs like no other running shoe on the Australian Market. The BONDI.B by Hoka OneOne is a running shoe designed for runners by runners. The La MAFATE is a trail running shoe designed by runners for runners, now here in Australia.